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Private Chef — Food Photography
Lobster, mussels, rack of lamb — food photography that made a private chef’s phone ring.
- Client
- Private chef
- What we did
- Food photography, brand cards, social content
- Year
- 2026
The brief
A private chef’s product is the plate, so the pictures are the pitch. This chef’s food was luxury-tier; the phone photos representing it were not. The gap between the two was costing bookings every week.
What we built
A menu’s worth of hero dishes shot properly — lobster, mussels, rack of lamb, beef carpaccio — and the three-panel PRIVATE CHEF brand card that packages them for sharing. The same shoot feeds the website, the socials, and the WhatsApp message that closes a dinner inquiry.
The details that mattered
Dark backgrounds and hard side-light make white plates and red shells look expensive — the photography vocabulary of every restaurant the client’s customers already love. And every shot is framed to survive a square crop, because that’s where it will actually live.
The takeaway for your business
Three unforgettable photos beat thirty adequate ones. Identify your lobster — the single product that photographs best and prices highest — and spend the shoot making it iconic. The rest of the menu rides its coattails.
Want results like this?
A free 20-minute call. No pressure, no jargon — just a straight answer on what your business needs next.